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East Staffordshire Borough Council Selects EarthSense for School Air Quality Engagement Project

EarthSense, the air quality expert, today announced that East Staffordshire Borough Council has selected an integrated solution of Zephyr® air quality monitors and MyAir® web app to support its Air Aware Project, engaging with schools, small businesses and the general public across the Burton upon Trent area.

East Staffordshire AQMA's outlined on EarthSense MyAir Application screen


In collaboration with Staffordshire County Council, East Staffordshire Borough Council will continue to promote activities such as school travel assemblies, clean air days, anti-idling campaigns to get parents to 'switch off when they drop off', and the provision of School Travel Advisors. The council also supports accreditation of schools through Modeshift STARS, the centre of excellence for the delivery of effective travel plans in education, business and community settings.

Craig Morris, Environmental Health Officer with East Staffordshire Borough Council, said: "The Council is committed to working with partners to ensure that Staffordshire will be a place where improved health and wellbeing is experienced by all. We are already promoting a fantastic range of initiatives to keep improving air quality, which the EarthSense sensors and web portal will help to support."

The EarthSense Zephyr® monitors will help to support further public engagement, particularly in and around the district’s Air Quality Management Areas (AQMAs), as well as monitor temporal/spatial trends in air quality and any emerging hotspots of air pollution. EarthSense will use its MyAir® web app to provide a public online portal to enable district residents to understand air quality at a localised level.

Solar panelled powered Zephyr Air Quality Monitor attached to a School in East Staffordshire outside a busy road

Tom Hall, Managing Director, EarthSense, said: “Having real time, accurate data from the EarthSense Zephyr® monitors will enable East Staffordshire Borough Council to better understand air quality trends and gather the evidence needed to create pollution lowering strategies."


The EarthSense Zephyr® is an iMCERTS certified real time air quality monitor that takes live measurements of ambient air pollutants, including nitrogen dioxide (NO2), nitric oxide (NO), ozone (O3), hydrogen sulphide (H2S) and particulate matter (PM1, PM2.5, PM10). Measurements are sent back to the MyAir® web application, where air quality data can be viewed, analysed, and downloaded. Used in combination with the MappAir® air quality model, users can pull various insights about areas of interest, such as pollution hotspots, peak times, and identify nearby sources contributing to elevated levels.

About East Staffordshire Borough Council: East Staffordshire is a local government district with borough status in Staffordshire, England. The council is based in Burton upon Trent. The borough also contains the town of Uttoxeter and numerous villages and surrounding rural areas. Find out more at:

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